In 1983, Ford decided to launch its new Ranger compact pickup truck—literally, by flying it off a cliff’s edge. If the automaker is soliciting suggestions for its upcoming Ranger relaunch, it could do worse than take a look back at this advertising gem.
Ranger Cliffhanger? This Old Ford Commercial Sees a Ranger BASE Jump, Ford Tough Style in OLIVE BRANCH, MS
Robert Moy's Blog | Ranger Cliffhanger? This Old Ford Commercial Sees a Ranger BASE Jump, Ford Tough Style
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